Featurespace finds new Chief Communications and Marketing Officer in British Army Veteran

Featurespace™, the leading provider of Enterprise Crime Prevention software, has hired Will Anderson, MBE as Chief Communications and Marketing Officer. 

“Will’s exemplary leadership stems from a unique combination of military service, international communications and brand marketing experience, and business acumen. This makes him the right person to lead our communications and marketing team as we enter a new phase of growth; particularly into new and exciting global markets,” said Martina King, CEO of Featurespace. “Will brings experience of managing a brand in a rapidly growing, multinational tech company and his qualities of strategic thinking, planning rigour, cultural empathy and thoughtful, creative execution will prove critical in helping us reach more customers globally, and further Featurespace’s reputation as a technology leader and a force for good.”

Prior to Featurespace, Anderson served as Senior Vice President of Corporate Affairs and Brand at Careem, the Super App for the wider Middle East region. At Careem, Anderson was responsible for leading communications, government relations and launching a refreshed brand strategy following the company’s acquisition by Uber. He was also a partner at Brunswick Group, the global strategic communications advisory firm, where he worked for eight years.

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