We are delighted to welcome back to Software Crafters Cambridge a fantastic guest speaker – Carl Farmer, Cloud and AI Solutions Engineer from Microsoft.
In this interactive session to be held in the auditorium, Carl will discuss:
The Smart AI Adopter: Value, Precision, and Craftsmanship
As organizations rush to adopt AI tooling, many teams find themselves battling rising costs, arbitrary productivity metrics, and the hidden technical debt of AI-generated code. The Smart AI Adopter: Value, Precision, and Craftsmanship cuts through the hype to deliver a practical roadmap for sustainable AI integration.
This session explores how to align engineering realities with business goals by measuring true ROI instead of vanity metrics, shares tactical strategies for minimizing token costs through precise context management, and reveals why foundational software craftsmanship—especially Test-Driven Development (TDD) and strategic human-in-the-loop reviews—is the ultimate safety net.
Whether you are driving business strategy or architecting the codebase, you will leave with actionable techniques to ensure your AI adoption is efficient, cost-effective, and engineered for long-term success.
The session will be delivered in 3 parts;
Part 1: The Value Equation – Measuring Real ROI in the AI Era
Part 2: Precision Engineering – Maximizing Context, Minimizing Cost
Part 3: The Craftsmanship Renaissance – Quality and the Human-in-the-Loop
About Carl:
Carl Farmer is an Azure Apps & AI Solution Engineer. With deep expertise in cloud platforms, AI solutions, and enterprise integration, Carl helps organisations innovate through technologies like Microsoft AI Foundry, Copilot Studio, GitHub Copilot, cloud native/serverless and multi-agent architectures. Carl collaborates with leading companies in manufacturing, aerospace, semiconductors and automotive sectors, delivering technical strategies and solutions that drive AI transformation. https://www.linkedin.com/in/carlfarmer/
———
This is a great opportunity to learn, share and discuss some of the most important topics related to software engineering we are facing, so come along with your thoughts, concerns, questions and ideas to make this talk as interactive as possible.
All levels welcome – no need to bring your laptop as this is a non hands-on session.
Food and Drinks
Pizza and drinks will be provided upon arrival sponsored by the AI-first software engineering consultancy Codurance, with vegetarian and vegan options available.
Venue Host
Our venue host is The Bradfield Centre, managed by Mantle Space. A huge thank you as always to the team for sponsoring the space.
Want to bring a friend? Great! Just ask them to RSVP so we know they are coming.
We want to hear from YOU!
The community is for you so please complete this short anonymous form to tell us what you want to get out of the group so we can curate events that meet your interests and preferences.
